If you’ve poked around on here lately, you’ve seen my Advertising page. I changed it all up from “I’m a small town girl with a baby and I like wooden toys” to something a little more clear. I read this post from Mom Blog Magazine, then I went searching for bloggers who I knew did some advertising. To see what they posted.
And I couldn’t find many. I found a lot of links to emails for more info, media kits that could be sent to a PR/Advertising firm, and basic pages like I had with no mention of anything other than what they blogged about.
Until Scary Mommy. Who put it all out there and made me think, “She’s doing something right, so I’ll take her lead.” I mean, yeah, her stats rock. Heck – if I had them I’d frickin’ change the name of my blog “90,000 page loads a month.” But I don’t, and so I just put what I do have. I picked the brains of a few dear blogging friends (who shall remain unnamed because I didn’t ask them if I could share their names) but that also advertise and then I took the plunge.
I don’t know if my stats after a year of blogging are good or bad. I have no idea what to compare them too. I don’t know if it’s a number where people click and think, “Yeah, she’d be great to advertise with,” or they see them and cringe.
I don’t know because I guess it’s not something anyone wants to share publicly. Maybe it’s like your Aunt May talking about her hemorrhoids at Christmas dinner. Somethings are just better left private.
But – “Hi my name is Aunt May” – I blog and yeah, I’m making a little bit of money off it. I put my stats out there because I don’t have a media kit and whatever I was doing before didn’t work. I don’t know everything about this, I’m reading and asking questions and stumbling through it. I hope another blogger finds my page, and thinks, “Oh hey, I have the same numbers, maybe I’ll advertise” and then gives it a whirl. (And if you have questions, I’m here. If I don’t know the answer I’ll find someone who does.)
I don’t blog for money. I would still write if no one advertised ever. I don’t look at the people who comment or read faithfully as my “target audience,” and neither do any of the bloggers I spoke with. I certainly don’t expect to pay for our next home. ::snorts::
But it’s validating to have these advertisers whose products I love and believe in take the plunge with me. I can finally answer the questions we bloggers get asked all.the.time, “So, what does your blog actually do? Why are you on there so much if you don’t get paid?”
And that my friends? That does kinda rock.